Services for Senior Living & Memory Care Communities
Elevate Resident Experience, Staff Efficiency & Community Wellbeing with Sensory & AI Systems
Sensory & Scent Design
Transform spaces with signature scents that support mood, memory, and wellbeing.
We craft custom sensory environments for senior living and memory care communities. Each scent is designed to enhance comfort, calm, and belonging, improving resident experience while reinforcing your brand.
AI Systems & Operational Strategy
Work smarter. Automate with intelligence.
I help senior living operators implement AI-powered workflows that streamline operations, automate marketing, and improve communications, saving time and money, without losing the human touch.
Story & Visibility Coaching
Your story is your advantage. Communicate with impact.
From one-on-one coaching to group sessions, I teach leaders, founders, and operators to communicate clearly, pitch with purpose, and build credibility with families, investors, partners, and the press. Storytelling reinforces brand trust, strengthens engagement, and elevates your community’s profile.
Why Work With Me.
Emmy-winning journalist & storyteller
Yale PhD with decades of experience in research and media
Founder of Scentvironment™, helping senior living communities thrive
Personal caregiving experience shapes my empathy-driven approach
Trusted by Leading Brands:
My scents are trusted by Whole Foods, used in the W Hotel, and senior living communities.

Viviana Hurtado, Ph.d.
Memory Care Expert
Let’s Transform Your Community
If you’re ready to elevate your senior living or memory care environment with signature scent, sensory branding, and AI systems, let’s work together.
Insights From a Memory Care Expert
Explore practical insights on::
- Improving memory care environments through sensory design
- Designing senior living experiences that feel like home
- Streamlining operations with AI
- Building credibility with families, investors, and partners
Read the Latest Insights ->
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AI Workflows for Memory Care Operators: A Practical 2026 Playbook (Part 1)
AI workflows for memory care operators are often discussed in terms of systems, staffing models, and compliance frameworks. But when you’ve lived inside these environments…
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Memory Care Facilities: The Complete Guide (2026 Edition)
What Is a Memory Care Facility? Memory care facilities are specialized senior living communities designed to support individuals living with Alzheimer’s disease, dementia, and other…
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Memory Care Facilities: Operational Excellence and Resident Wellbeing in 2026
Introduction: Why Memory Care Operations Matter for Senior Living Leaders While caring for my father with advanced Parkinson’s and memory loss and running a business,…
